Monday, 26 March 2012
Thursday, 23 February 2012
Exchange
Exchange
- Step up two will be filmed at the Odeon on Marth 30th 2012 in the UK.
- It will also be screened internationally although there is no information on when or where at the moment.
- The odeon is a popular cinema which targets a mainstream audience, this also tells us the film is tageted at a main stream audience.
- It is also a cinema which has a variety of venues therefore they are targeting this film to stream to a wide area and a wide variety of audience.
Distribution and Marketing
- Co-funded with British Film Institute and BBC Films, STREETDANCE 2 will be distributed by Vertigo Films in 2012 in the UK. International sales are being handled by Protagonist Films.
- The film spent 7 million
Vertigo Films is a UK Media company founded in 2002 to create and distribute commercially driven independent cinema.
In addition to its production and distribution activity, Vertigo also owns The Post Republic, a state of the art post production company based in Berlin and is a partner in Protagonist Pictures, the international sales company joint venture with Film Four and Ingenious Media. Earlier this year, with LA based 3D experts Paradise FX, Vertigo set up PFXE, Europe's most experienced 3D facilities company.
Protagonist Films
Marketinghttp://www.streetdancethemovie.co.uk/
This is the link to the official street dance 2 website, there are various different types of technologies used within this website that connects the audience to the actors and the movies.
Digital Technologies
Youtube
- On set
- Meet the cast
Posters (available on sky movies) http://www.streetdancethemovie.co.uk/
The use of all these technologies gets the reader involved with the movie and also makes it an intrest as well as entertainment.
3D
It is also shown in 3D which would suggest that it is aimed at a younger audience, maybe teenagers and young adults. The technologies used would also suggest it was aimed at a younger audience as Facebook, Twitter, Myspace and Youtube are all part of a younge persons everyday life and are commonly used.
Above or Below the line marketing?
Tuesday, 21 February 2012
Production
- The shoot will travel from London to Paris, Rome, Berlin and Moscow, as the story follows a European super squad being formed to take on a top American group.
- Jane English again writes the script, and Vertigo’s Allan Niblo and James Richardson are producing.
- The film, shooting for eight weeks, will have a budget of about £7m compared to £4m for the first one.
- Vertigo’s Rupert Preston promises it will “up the ante” on the first film.
- The British Film Institution and BBC Films are backing, and the sequel is a co-production with Italy’s Eagle Pictures and Germany’s Film Eins.
About BBC Films
BBC Films is the feature film-making arm of the BBC. It is firmly established at the forefront of British independent film-making and co-produces approximately eight films a year. Working in partnership with major international and UK distributors, BBC Films aims to make strong British films with range and ambition. We are committed to finding and developing new talent, as well as collaborating with some of the foremost writers and directors in the industry.
BFI
The BFI is now the lead body for film in the UK which includes a role as a lottery distributor, with responsibility for funding film development and production; training; distribution and exhibition; supporting film UK-wide; film certification, the Cultural Test and co-production; strategic development; industry research and statistics; and the MEDIA Desk UK
Cast & Crew
George William Sampson
- (born 29 June 1993) is a street dancer and actor from Warrington, England.
- He won the second series of Britain's Got Talent on 31 May 2008 at the age of 14.
Falk Hentschel
- was born in Leipzig, East Germany.
- He was raised bilingual and moved around the world all his life.
- Falk worked in London as a professional back up dancer for artists such as Mariah Carey, Britney Spears, Paulina Rubio, Jamelia and more. Later he was hired as choreographer and worked on many music videos and tours in Canada and Asia.
- In 2003 Falk decided to stay in Los Angeles for good and pursue his dream of becoming an actor.
- He made his acting debut in the Emmy Award winning show Arrested Development in 2005. Small parts in Journeyman and numerous low budget films followed.
- In 2008 Hentschel decided to create his own projects and wrote the short film “Who is Bobby Domino,” where he met his production partner Jesse Grce. The two of them went on to write and produce more short films, of which many entered some of the most prestigious film festivals in the world and won numerous accolades.
- In 2009 Falk finally landed his first big budget feature film role as Bernhard the assassin, co-starring next to Tom Cruise and Cameron Diaz in Knight and Day
- In 2010 Falk played the role of drug addict Richard Conway on TNT’s The Closer, starring Kyra Sedgwick.
- In 2011 Hentschel played opposite Pop-Phenomenon Justin Bieber in the CSI Episode "Targets of Obsession"
- He also played in the NCIS: Los Angeles episode "Archangel"
Sofia Boutella,
- (born April 3, 1982 in Bab El Oued, Algiers, Algeria) is an Algerian born French dancer
- Mainly hip-hop and street dance
- Known as the Nile Girl from Nike Women advertising
Monday, 6 February 2012
My Case Study
| Release Date |
In Cinemas 30th March 2012
|
|---|---|
| Genre |
Dance/ Drama
|
| Studio |
Vertigo Films
|
| Plot Outline |
To beat the world's best dance crew, Streetdancer Ash (Falk Hentshel), with new friend Eddie (George Sampson), set off to gather the greatest streetdancers from around Europe, falling in love with beautiful salsa dancer Eva (Sofia Boutella) in Paris.
With landmark locations, the most spectacular dance fusion of Latin and Street ever seen, the sequel to global smash hit StreetDance is bigger, better, bolder and back ..in 3D!
|
|---|---|
| Directed By |
Max Giwa & Dania Pasquini
|
| Produced By |
Vertigo Films
|
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